While Michael Kors is much more popular than Coach, the truth is that the quality of Coach bags is better than that of Michael Kors. Michael Kors bags are also of high quality and are often considered to be more cutting-edge than Coach. While Coach's style has stayed the same over the years, Michael Kors tries to stay in style by introducing a wide range of new styles every season. In my opinion, the MK logo has been used so much that it seems that the exclusivity used to associate MK has been diluted, as brands attract a wider audience with more affordable prices.
Coach is a classic fashion brand. It is known for its excellent leather products. Coach is definitely higher quality and more classic designs than Kate Spade and MK. For many years, it has maintained the largest market share in the American fashion industry.
The brand's audience has gradually started to be younger and, in general, is better suited for office women to travel to work. Not only is Coach older than Michael Kors, but it's also known for its range of high-quality, solid leather bags that are designed to last a long time.